Last updated: 11 September 2026

Welcome to The Football Stand. We respect your privacy and are committed to protecting the personal information you provide to us or that we collect when you use our website.

This Privacy Policy explains what information we may collect, why we collect it, how we use it, when it may be shared, how long we may keep it, and the rights you have in relation to your personal information.

By using our website, you acknowledge that you have read and understood this Privacy Policy.

1. About The Football Stand

The Football Stand is a football-focused website providing football news, stories, features, matchday content, events and related editorial material.

For privacy enquiries, you can contact us at:

Email: [email protected]

2. Information We May Collect

Depending on how you interact with our website, we may collect certain personal information.

This may include:

  • Your name.
  • Your email address.
  • Information contained in messages or enquiries you send to us.
  • Information you provide when subscribing to communications.
  • Comments or other content you voluntarily submit to the website.
  • Technical information about the device you use to access the website.
  • Your IP address.
  • Browser type and version.
  • Operating system.
  • General information about how you use and interact with the website.
  • Pages visited and content viewed.
  • Date and approximate time of visits.
  • Referring website or source.
  • Cookie and similar technology information.

You do not normally need to provide personal information simply to browse and read our editorial content.

We ask that you do not provide sensitive personal information through ordinary contact forms or email unless it is genuinely necessary for the matter you are contacting us about.

3. How We Collect Information

We may collect information:

  • Directly from you when you contact us.
  • When you submit a form on the website.
  • When you subscribe to an email or communication service.
  • When you leave a comment or otherwise interact with website content.
  • Automatically when you browse or use the website.
  • Through cookies and similar technologies.
  • Through technical and security systems used to operate and protect the website.

Where information is collected automatically, it is generally used to understand website performance, maintain security, improve the user experience and understand which content is useful to visitors.

4. How We Use Personal Information

We may use personal information for the following purposes:

  • To respond to enquiries and messages.
  • To communicate with you when you have contacted us.
  • To provide information or services you have requested.
  • To manage subscriptions where you have chosen to receive communications.
  • To operate, maintain and improve the website.
  • To understand how visitors use our website.
  • To improve our articles, features and editorial content.
  • To monitor website performance.
  • To protect the website against spam, abuse, fraud and other security threats.
  • To investigate technical problems.
  • To comply with legal and regulatory obligations.
  • To establish, exercise or defend legal rights where necessary.

We will not use your personal information for purposes that are incompatible with the reason it was originally collected unless we have a lawful basis to do so.

5. Our Lawful Bases for Processing

Where applicable, we rely on one or more lawful bases under UK data protection law.

These may include:

Consent

We may process information where you have given us clear consent to do so.

For example, where you voluntarily subscribe to a communication or agree to a particular optional use of your information.

Where processing is based on consent, you can withdraw your consent at any time.

Legitimate Interests

We may process information where it is reasonably necessary for our legitimate interests, provided those interests are not overridden by your rights and interests.

This may include operating and improving our website, preventing abuse, maintaining security, analysing website performance and communicating with people who have contacted us.

Contract

Where applicable, we may process information where it is necessary to take steps at your request before entering into an agreement or to perform an agreement with you.

Legal Obligation

We may process personal information where this is necessary to comply with a legal obligation.

Vital Interests

In exceptional circumstances, information may be processed where this is necessary to protect someone’s vital interests.

6. Email Communications

If you contact us by email, we will use the information you provide to deal with your enquiry.

We may retain correspondence for a reasonable period so that we can maintain an accurate record of communications, deal with follow-up enquiries and protect our legitimate interests.

We will not normally add someone to a marketing mailing list simply because they have contacted us with an enquiry.

Where you have separately chosen to receive marketing or other optional communications, you may unsubscribe at any time.

7. Cookies and Similar Technologies

Our website may use cookies and similar technologies.

Cookies are small files stored on your device that can help a website remember information about your visit and understand how the website is being used.

Cookies may be used for purposes such as:

  • Essential website functionality.
  • Security.
  • Remembering preferences.
  • Measuring website performance.
  • Understanding website traffic.
  • Improving website content and user experience.
  • Supporting relevant advertising where applicable.

Some cookies are necessary for the website to operate correctly, while others may be optional.

Where consent is required for non-essential cookies, we will seek consent in accordance with applicable data protection and privacy requirements.

You can also control cookies through your browser settings. Disabling certain cookies may affect how parts of the website function.

8. Website Analytics

We may use analytics technologies to understand how visitors interact with the website.

Analytics information can help us understand which pages are visited, how visitors reach the website, which content performs well and whether technical improvements are required.

Where analytics services process personal information or identifiers, we take reasonable steps to ensure that the processing is carried out lawfully and appropriately.

9. Comments and User-Submitted Content

If the website allows comments or other user submissions, information you voluntarily publish may become publicly visible.

You should therefore consider carefully whether you want to include your real name, email address, location or other personal information in publicly accessible content.

We may moderate, edit, remove or decline to publish submissions that are inappropriate, unlawful, abusive, misleading, defamatory, promotional or otherwise unsuitable for the website.

10. Information About Children

The Football Stand is intended for a general audience and is not specifically directed towards children.

We do not knowingly seek to collect personal information from children for unnecessary purposes.

If you believe that a child has provided personal information to us unnecessarily, please contact us at [email protected] so that the matter can be reviewed.

11. Sharing Personal Information

We do not sell your personal information.

We may share limited information with trusted service providers where this is reasonably necessary to operate the website or provide services.

These may include providers involved in:

  • Website hosting.
  • Website security.
  • Email delivery.
  • Website analytics.
  • Spam protection.
  • Technical support.
  • Website maintenance.
  • Cookie and consent management.
  • Other infrastructure required to operate the website.

Where appropriate, service providers will only be given access to information necessary for the service they provide.

We may also disclose information where required by law, court order, regulatory requirement or where disclosure is reasonably necessary to protect our rights, website, users or the public.

12. Third-Party Websites

Our website may contain links to third-party websites, including football organisations, clubs, publishers, social media platforms and other external resources.

Once you leave The Football Stand and visit another website, that website’s own privacy policy and terms will apply.

We are not responsible for the privacy practices, security or content of third-party websites.

We recommend reviewing the privacy information of any external website before providing it with personal information.

13. International Data Transfers

Some service providers used to operate modern websites may process information outside the United Kingdom.

Where personal information is transferred outside the UK, we will take appropriate steps to ensure that the transfer is carried out in accordance with applicable UK data protection requirements.

This may include relying on an adequacy decision or appropriate safeguards where required.

14. How Long We Keep Information

We only keep personal information for as long as reasonably necessary for the purpose for which it was collected, unless we are required or permitted by law to keep it for longer.

For example:

  • General enquiries may be retained for a reasonable period after the matter has been resolved.
  • Subscription information may be retained while you remain subscribed.
  • Records required for legal, security or accounting purposes may be retained for the appropriate statutory or operational period.
  • Technical and security records may be retained for a reasonable period for monitoring, investigation and protection purposes.

When personal information is no longer required, we will take reasonable steps to securely delete, anonymise or otherwise dispose of it.

15. Keeping Your Information Secure

We take reasonable technical and organisational measures to protect personal information against accidental loss, unauthorised access, alteration, disclosure or destruction.

Security measures may include access controls, secure website connections, software updates, security monitoring, backups and protection against spam or malicious activity.

However, no website or internet transmission can be guaranteed to be completely secure.

You should therefore take reasonable care when sending personal information over the internet.

16. Your Data Protection Rights

Depending on the circumstances, you may have rights under UK data protection law.

These can include:

  • The right to be informed about how your personal information is used.
  • The right to request access to personal information we hold about you.
  • The right to request correction of inaccurate or incomplete information.
  • The right to request deletion of personal information in certain circumstances.
  • The right to request restriction of processing in certain circumstances.
  • The right to object to certain processing.
  • The right to withdraw consent where processing is based on consent.
  • The right to data portability in circumstances where the relevant legal requirements apply.
  • Rights relating to automated decision-making and profiling where applicable.

These rights are not absolute and certain legal exceptions may apply.

The ICO confirms that individuals have rights concerning access, correction, deletion, restriction, portability and objection, subject to the applicable legal requirements.

17. How to Exercise Your Rights

If you wish to exercise a data protection right or ask a question about how we handle your personal information, please contact:

[email protected]

Please provide enough information for us to understand your request and identify the information concerned.

We may need to verify your identity before releasing or changing personal information in order to protect against unauthorised requests.

We aim to deal with legitimate requests within the timescales required by applicable data protection law.

18. Complaints

If you have concerns about the way we have handled your personal information, we encourage you to contact us first so that we can investigate the matter.

You also have the right to complain to the UK’s data protection regulator, the Information Commissioner’s Office (ICO), if you believe that your personal information has been handled unlawfully.

The ICO provides guidance on individual data protection rights and complaints.

19. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to the website, our services, technology, legal requirements or the way we process information.

When we make significant changes, we will take reasonable steps to make the updated information clear to visitors.

We recommend checking this page periodically to remain aware of the latest version.

20. Contact Us

If you have any questions about this Privacy Policy, our use of personal information or your data protection rights, please contact:

The Football Stand

Email: [email protected]